Most businesses choose an AI platform by habit, then wonder whether switching tools will fix the problem. This article breaks down how to assess platform fit, separate feature issues from model issues, and match the right AI model to the work your team is actually doing.

AI costs your business more than the subscription fee. The real question is how your team uses it, where it saves time, and whether each role has the right level of access for the work they actually do.

I kept landing in roles that were quietly two or three jobs combined. Here's how that pattern, and a few years of getting under the hood of other people's businesses, led me to build Fabled.